Your best work means nothing if the right people can’t find it. Search changed. Most SEO strategies didn’t.
AI answers, zero-click results, and LLM-driven research have rewritten how buyers find vendors. Being on page one is no longer enough. You need to be the answer — in Google, in ChatGPT, in Perplexity, and in every AI tool your next client is already using.
Technical SEO gets you ranked. AIO gets you cited. Most agencies still only do one. Leapform builds the full visibility stack — clean site architecture, structured content, schema markup, and LLM-optimised copy — so your brand surfaces in classic search and in AI-generated answers alike.
The gap most brands don’t see: AI systems like ChatGPT, Perplexity, and Google’s AI Overviews are already influencing purchasing decisions. They just don’t show up in your analytics. This is the dark AI attribution problem — visibility and traffic are increasingly decoupled. The solution isn’t more content. It’s the right content, structured for both human readers and machine extraction.
“Most brands are optimising for a search engine that their buyers have already moved on from. The question isn’t whether AI is influencing your pipeline. It’s whether you show up when it does.”
Technical SEO Audit
A full crawl of your site’s architecture — indexability, Core Web Vitals, canonical structure, redirect chains, and everything crawlers and AI bots use to evaluate authority and relevance.
Content Architecture
Restructuring your existing content so it answers questions directly, with clear heading hierarchies and extractable prose — the foundation of both AEO and LLM visibility.
Schema & Structured Data
Implementation of JSON-LD markup across key page types — organisation, service, FAQ, breadcrumb, and article schemas — so search engines and AI systems understand exactly what you do.
LLM Visibility Strategy
An audit of how your brand currently appears in AI-generated answers across ChatGPT, Perplexity, and Google AI Overviews — followed by a remediation plan built around the signals these systems actually weight.
On-Page & Copy Optimisation
Rewriting or restructuring key pages so they satisfy both search intent and AI extractability — without losing the voice and positioning that makes your brand worth recommending.
Ongoing Monitoring & Retainer
Monthly tracking of LLM citations, search visibility, and content performance. Quarterly strategy reviews. For brands that want to stay ahead of the shift, not catch up to it.